For Penny’s heartwarming Christmas film, we gave Nuno, the polar bear, a special appearance online: We synced the character with a chatbot and brought it to life on the website. So children could chat, play and share their dearest wish with Nuno. As a Christmas gift three wishes were picked and fulfilled.

Agency: Serviceplan Campaign 3, Plan.Net Campaign
Production: Glassworks

Date2018/2019 RoleIdea ForPenny